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It is designed specifically for the busy small business owner, giving you simple but power. Taking a global view of information warfare, Guerrilla Marketing combines archival research and extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also with political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other.
The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning and troubling analysis of the mediation of global conflict. Anthony-james Owen rated it it was amazing Feb 23, Tole Khesin rated it it was amazing Mar 03, Federica rated it it was amazing May 16, Emmanuel Candiani rated it it was amazing Dec 10, Gaurav Bulani rated it really liked it Sep 15, Tyler rated it it was amazing Aug 18, Erik Blair rated it it was amazing Feb 21, Tuan rated it it was amazing Feb 29, Jonathan Bass rated it it was amazing Jul 13, Shamiya potts rated it it was amazing Aug 15, John Mwatha rated it it was amazing Mar 29, Nima Heydarian rated it really liked it May 31, Natalia Corres rated it really liked it Aug 18, Rico Connor rated it it was amazing Feb 24, John rated it it was amazing Jan 12, Madhavi Srinivas rated it liked it Oct 23, Anthony Virgilio rated it liked it Dec 27, Cassie Patt rated it really liked it Jun 07, Dane Balia rated it did not like it Jun 20, Tim Goodwin rated it it was amazing Aug 17, There are no discussion topics on this book yet.
Be the first to start one ». Readers also enjoyed. About Jay Conrad Levinson. Jay Conrad Levinson. Books by Jay Conrad Levinson. When Dana Schwartz started writing about a 19th-century pandemic ravaging Edinburgh in her latest book, Anatomy: A Love Story, she had no idea Read more
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